Download Getting to Yes by Roger Fisher published in 1981. You can download this book in PDF format for free and read it on any device.
Getting to Yes Book Summary
Getting to Yes is one of the most influential books on negotiation ever written. It has been translated into over 25 languages and has been used in business, government, law, and education settings around the world. The book offers a step–by–step approach to negotiation that can be applied in any situation. The 5 principles of negotiation outlined in the book are:
1. Separate the people from the problem
2. Focus on interests, not positions
3. Invent options for mutual gain
4. Insist on using objective criteria
5. Be willing to walk away
These principles are based on the idea that successful negotiations require both parties to be able to find common ground. If you can understand the interests of the other party and come up with creative solutions that meet those interests, you are much more likely to reach a successful agreement.
Download Getting to Yes PDF
The key to successful negotiation is not force or cunning, but rather a focus on the interests of the other party. “Getting to Yes“ offers a straightforward, universally applicable method for negotiating personal and professional disputes. Written by Roger Fisher, William Ury, and Bruce Patton, “Getting to Yes“ has been translated into eighteen languages and has sold more than 1.5 million copies worldwide. It is a perfect book for business people and anyone else who wants to learn the art of negotiation.